The Claim:

“This fast-acting serum is proven to dramatically reduce every key sign of uneven skintone: redness, acne marks, dark spots, sun spots and discolorations. Instantly, redness is reduced and skin looks radiant. In a clinical test, 62% of women showed a significant improvement in skintone in just two weeks. Over time, skin looks noticeably clearer and brighter, vibrant and more even-toned. Oil-free formula is proven gentle and effective for all ethnicities. Follow with your SPF moisturizer.”Most of us have a certain idea of what to expect from Estee Lauder; research packaged in luxury with a trace of granny.  Idealist Even Skintone Illuminator follows the same well-worn path of success for the cosmetics giant.  Obtaining real results on the issue of hyper pigmentation is tricky business.  Even with Lauder’s deep research pockets, I’m skeptical that this serum will actually do work on discoloration.  The texture, scent, and illuminating qualities are all very attractive, but if Idealist Even Skintone Illuminator can’t actually even skintone, then it is just another overpriced serum.  Let’s not jump to conclusions just yet.  I’m reasonably patient, and gradual results are still results.